Faura How do I get out of here? I think this book gives great insight in the step-by-step wayfinding process, but it stays superficial and lacks in-depth reasoning and use-cases. Mar 17, Kendra rated it really liked it. Using real-life examples, Gibson illustrates the way type, color, mapmaking, dimensional forms, material selection, wayfining new media are used to create effective wayfinding systems The Wayfinding Handbook is a complete guide to the discipline, from planning and design to practical considerations, such as setting up teams and managing projects. They are the fundamental questions of wayfinding—a process that encompasses both the experience of choosin Where gkbson I?
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The Wayfinding Designer 1. Sometimes just the opposite is true To really experience a city fully, you have to acknowledge confusion.
Crowded into bustling spaces, they share the richness and diversity of human experience as well as its challenges. Wayfinding design provides guidance and the means to help people feel at ease in their surroundings. Great wayfinding systems employ explicit signs and information as well as implicit symbols and landmarks that together communicate with accuracy and immediacy. This handbook explores the purpose and scope of wayfinding systems for spaces where people convene and how they are planned, designed, and produced.
Houses of worship once set apart from the fray, where people sought sanctuary, now often sit side by side with busy commercial centers, libraries, schools, restaurants, residential complexes, and cultural spaces. The real fabric of human existence is woven together in settings where people go about their daily routine. The wayfinding designer is responsible for enhancing how a space— whether public, commercial, or private—is experienced by finding order in chaos without destroying character.
People will always need to know how to reach their destination, where they are, what is happening there, the origin of wayfinding Many wayfinding designers are baby boomers whose political and environmental consciousness was informed by the futile Vietnam conflict and subsequent social ferment of the s.
Motivated by a sense of public communal mission and zeal for creative experimentation, they gradually moved the wayfinding field into the twenty-first century, building upon the foundation of experience established by earlier design pioneers over the course of the previous century. War—World War II, that is—had an inadvertently positive impact on their careers as well, either by forcing talented Europeans, such as Alvin Lustig, to emigrate to North America where opportunity awaited or by providing art and design training to many a veteran, including John Follis of Pasadena, California.
During the s Cold War period, critics, scholars, and designers felt an urgent need to humanize increasingly complex modern urban spaces. The design discipline that evolved in response has been called architectural graphics, signage or sign-system design, environmental graphic design, and wayfinding. Over 13 People and Places 1. Some firms offered wayfinding design in tandem with other services, including exhibition, product, interior, and corporate-identity design, the latter the precursor of branding services.
Their contemporaries in the United Kingdom included founding partners of Pentagram, now a global collaborative, as well as the venerable designer F. Wayfinding design has always attracted women, particularly in the early years when the field offered a much better platform for career advancement and business ownership than more established disciplines such as architecture. Three writers are largely responsible for popularizing the term wayfinding, which seems to have stuck as the best name to describe both the process and profession dedicated to helping people navigate.
In , urban planner and teacher Kevin Lynch coined the term in his landmark book about urban spaces, The Image of the City. We are supported by the presence of others and by special way-finding devices: maps, street numbers, route signs, bus placards. But let the mishap of disorientation once occur, and the sense of anxiety and even terror that accompanies it reveals to us how closely it is linked to our sense of balance and well-being.
In addition to coining the term signage, Arthur also developed innovative wayfinding projects and eventually became a fellow of the Society for Environmental Graphic Design SEGD , the international association dedicated to advancing the field.
Originally founded by a handful of designers who wished to share their expertise in different fields, SEGD today serves many professionals from architecture, planning, graphic design, exhibition design, product design, and interior design who practice wayfinding. Individually, the projects discussed in the book are conventional communication vehicles—maps, diagrams, books, sign systems, symbols, and websites— but presented as a collection, they represent a design specialization that had been maturing for much of the twentieth century without a name until Wurman coined information architecture.
In one of his most popular books, Information Anxiety , Wurman warned of the emotionally disturbing effects of information overload at a time when people were captivated by the novelty of personal computing technologies. Greater emphasis on the need for experienced information designers has in turn validated the profession of the practitioners, who often work in anonymity.
While his works are carefully researched and beautifully crafted, they are not just visually appealing but also satisfy an apparent public appetite for arcane content expressed diagrammatically. Map design is an important subset of wayfinding with its own fascinating history. Existing since the dawn of language, maps represent a chronology of all kinds of human pursuits, whether cultural, intellectual, economic, or political.
The most iconic examples of 1. Most successful wayfinding designers start with a solid design education that leads to an entry-level position in a major firm, and soon join SEGD to stay abreast of professional and technical developments. Though global positioning and other digital technologies have moved spatial diagrams off sign panels and into cars or handheld devices, mapping remains at the forefront of the field today. Symbol design is equally important to wayfinding. Symbols provide a shortcut way for large groups of people who may not share a common language to communicate.
Authorities who manage transportation facilities and other public places are indebted to Tom Geismar. The landmark symbol-sign study project he directed for the American Institute of Graphic Arts, started in the s, organized a coherent family of fifty symbols that today serves as a foundation for many symbol sets developed for use in parks and other venues see chapter 3.
As predicted by many a twentiethcentury prophet, our cities continue to sprawl as their infrastructures grow unwieldy. These young professionals face an exciting era of technological invention, social upheaval, and radical creativity.
There is no question, however, that the wayfinding field is very competitive, which puts pressure on firms to produce outstanding work and stay current with technological developments. Designers who once sealed deals with a handshake must now follow bureaucratic procedures to secure a client contract, and principals must negotiate good employee compensation packages to attract and keep talented staff on board.
These trends demonstrate the health of the profession: wayfinding remains an open-ended field with a promising future for young practitioners who think spatially, love to travel, and have a knack for communicating. For the wayfinding profession to remain healthy and prosper, students need to recognize the fascinating, multidisciplinary opportunities it offers. Today almost every type of public space and most private complexes require a wayfinding scheme.
The clients who commission signage systems for these venues—together with the designers and fabricators who create them—belong to a dynamic, creative industry.
DAVID GIBSON THE WAYFINDING HANDBOOK PDF
Where am I? What can I do here? Where can I go from here? Consciously or not, we ask such questions every day as we navigate the places and spaces of our lives. Whether we find ourselves in a museum, hospital, train station, park, or street in an unfamiliar city, we depend on systems of visual, audible, and tactile cues not only to lead the way, but also to keep us safe. They are the fundamental questions of wayfinding—a process that encompasses both the experience of choosing a path within a built environment and the set of design elements that aid in such a decision. The Wayfinding Handbook: Information Design for Public Places has rapidly become a seminal work representing the field.
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The Wayfinding Designer 1. Sometimes just the opposite is true To really experience a city fully, you have to acknowledge confusion. Crowded into bustling spaces, they share the richness and diversity of human experience as well as its challenges. Wayfinding design provides guidance and the means to help people feel at ease in their surroundings. Great wayfinding systems employ explicit signs and information as well as implicit symbols and landmarks that together communicate with accuracy and immediacy.
The Wayfinding Handbook
Kagore Christopher Pullman Foreword by. The book describes many different type of signs and explains about strategic planning and information graphic design. How do I get out of here? Today, the field is much broader and continues to expand to address technological developments—kinetic media, GPS systems, web connectivity, smart materials—as well as cultural changes in areas such as branding and environmental awareness.
Kakasa The Wayfinding Handbook is a complete guide to the discipline, from planning and design to practical considerations, such as setting up teams and managing projects. They are the fundamental questions of wayfindinga process that encompasses both the experience of choosing a path within a built environment and the set of design elements that aid in such a decision. What can I do here? Sheraz Khan rated it really liked it Oct 24, Apr 11, Alaina rated it really liked it Shelves: Consciously or not, we ask such questions every day as we navigate the places and spaces of our lives. Want to Read saving…. Open publication — Free publishing — More architecture David Gibson is co-founder and managing principal cavid Two Twelve. M rated it it was amazing Nov 08, What can I do here?